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Project Overview
Zeus 360 produced a custom interactive 360° virtual tour for Marshall Mercedes-Benz of Bolton, showcasing the stylish interior of the popular Mercedes-Benz A-Class. Built to deliver an engaging digital experience for online car shoppers and automotive buyers, the tour seamlessly merges high-resolution cabin panoramas with interactive multimedia hotspots.
Capturing full 360° panoramas inside the compact hatchback interior required advanced technical execution. Utilizing a specialized Canon 5D MkIII DSLR rig mounted securely within the vehicle cabin, Zeus 360 precisely calculated and captured four 90-degree bracketed angles to stitch seamless, high-definition nodes. The experience opens with a dynamic video introduction of the car’s exterior design before placing the viewer in the driver’s seat, where interactive hotspots highlight engine specifications and launch embedded video demonstrations of the digital dashboard system.
Project Highlights
- Vehicle / Property Type: Automotive Compact Luxury Hatchback & Retail Showroom
- Client / Brand: Marshall Mercedes-Benz (Bolton)
- Location: Bolton, Greater Manchester
- Tour Technology: Bespoke 360° Virtual Tour
- Features Captured: Technical interior DSLR rig setup (Canon 5D MkIII), 4x 90-degree panoramic stitching, custom exterior video introduction, interactive hotspots for engine specs, and embedded video showcasing the digital dashboard system.
